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It's not you, it's me' 💔  Maybe your are thinking about a complex lovestory of some sort if you read the first phrase. And if so, you are right. Winning the heart of customers and become a lovable and preferred brand is more and more about personalisation. “Customer service has never been more important than today.” is the opening statement on the Salesforce event page of the Heart of Service Summit. Gen25 is a proud sponsor.

Salesforce positioned itself as a fully connected platform solution and is living up to this promise with ongoing innovations. We discussed Salesforce cloud integration, CRM Analytics, Einstein and Mulesoft in our whitepaper on data and CX. Additionally, at Dreamforce ‘22, Salesforce launched a new data concept; Salesforce Genie. So how does this fit into the total package and what value can be generated with Salesforce Genie?

As a retail company you have to have a lot in store to keep your customers happy or bring new customers in. Consumers are more demanding and show less patience in the fulfillment of their requests. But when you get your customer experience right, the rewards are very stimulating; 89% of customers are likely to make another purchase after a positive customer experience.

Last week, we celebrated another important milestone in the Nexus project with GGN. Gen25 is bringing all GGN’s activities to Salesforce via this project that is divided over various plateaus. It was great to celebrate the go-live of the new mobile application for GGN’s bailiffs. This mobile application is developed using Salesforce Field Service.

Gen25 is now an official MuleSoft partner! As a Salesforce partner we know how important data integration is in building a platform solution for our clients, so we are happy to be able to offer the MuleSoft integration solutions.

Based on Salesforce, Gen25 built a platform that turned a 90% drop into a success story of growth for a company running a flexible business model.

Gen25 has developed a completely new portal for GGN Clients with Salesforce Experience Cloud. This portal, called ‘MijnGGN', offers GGN clients an overview and insights into their open cases, so that they can make informed decisions.

In 2009, Gen25 (part of Group25) was the first Salesforce consultancy partner in the Netherlands. Gen25 has had a strong position in the Salesforce network from the start. This unique position, together with the rapid growth of the CRM platform boosted the growth of Gen25.

On June 28, the Werkspoorkathedraal in Utrecht will be a place of inspiration and connection with the biggest Salesforce in-person event in The Netherlands this year. Gen25 is happy to join as a platinum sponsor and bring our story about accelerating your business and reimagining customer experience with data, AI and automation.

Gen25 is a proud sponsor of the Retailer of the year awards in the Netherlands! In the ‘Retailer of the Year' election, 1.5 million consumers gave over 2.7 million reviews about their favourite retailers in the most recent edition of the election.

Digital transformation is the process of using digital technology to modify or create new business processes, culture, and customer experiences to meet changing business and market requirements. Making digital technology work relies heavily on successful implementation. With Salesforce as the leading CRM system, let’s dive into the success factors of an implementation and how a SI-partner can help.

Read Alina Smit’s interview and find out how Academy25 kickstarted her Salesforce consultancy career.