Innovating together: Insights from our Business Challengers event

From challenges to opportunities: Highlights from the Gen25 event

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Where innovation meets collaboration

On November 7th, the historic Larenberg Estate and new HQ, we hosted the first Gen25 Business Challengers Event, bringing together business leaders, innovators, and visionaries to explore solutions to today’s most pressing challenges. With a diverse agenda of keynotes, workshops, and networking opportunities, the event offered a day of inspiration and actionable insights for everyone who attended.

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At Gen25, we’re here for the challengers—the individuals and businesses that drive growth and transformation, striving to improve and do better every day. Progress comes to those who dare to move forward, collaborate, and inspire others to join them. That’s why effective interaction is at the heart of everything we do.

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As a challenge-driven business partner with a passion for digital interaction, we help companies find new pathways or navigate change by resolving business challenges through digital technology and business expertise.

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This was the essence of our first Business Challengers event. If you missed it, don’t worry—you can catch the highlights in our exclusive aftermovie below.

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A day of insights and inspiration

The event opened with a keynote by Laurens Winkel, CEO of Boat Bike Tours, who shared how his company has successfully navigated the challenges of scaling an international business. His story highlighted the importance of clear strategy, innovation, and customer focus in driving sustainable growth.

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The day continued with a deep dive into cutting-edge AI tools and practical business applications.

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Agentforce: Driving the future of AI in business

One of the key highlights of the day was the presentation of Salesforce’s new tool, Agentforce. Delivered by Nora Nollen and Sven Kleine, the session demonstrated how businesses can leverage AI to enhance customer service, sales, and marketing operations.

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Attendees were particularly engaged during the live demo, where Agentforce showcased its ability to provide real-time insights and streamline decision-making processes. As a solution, it represents a powerful way to improve efficiency and unlock new opportunities in an increasingly competitive landscape.

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Workshops: Tailored insights for every challenge

After the keynotes, attendees participated in interactive breakout sessions designed to provide practical strategies for tackling specific challenges:

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• AI Inspiration and Strategy
  Led by Gen25 and Salesforce, this session offered participants a chance to explore how AI can be applied to solve real-world problems, with actionable takeaways to implement in their own organisations.
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• Data Resilience in a Data-Driven World
  Druva hosted a session on building secure and scalable data systems to support long-term business success in a world increasingly driven by data.
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• Navigating the Enterprise AI Landscape
  In this session, Gen25's business consultancy team guided participants through the complexities of AI adoption, focusing on aligning AI initiatives with business goals for measurable results and sustainable growth.
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These sessions provided a balance of inspiration and practicality, enabling attendees to connect insights with their own business objectives.

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Why the business challengers event was a success

The unique setting of the Larenberg Estate, combined with a thoughtfully curated program, made the event a full experience. Attendees appreciated the mix of expert presentations, hands-on learning, and opportunities to network with peers and industry leaders.

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With trusted partners like Salesforce and Druva sharing their expertise, the event underscored Gen25’s role as a bridge between technology and strategy, helping businesses tackle challenges with innovative solutions.

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Why Gen25?

At Gen25, we pride ourselves on being more than a business consultancy. We aim to be your trusted partner, offering a combination of strategic insight and technological expertise to address your unique challenges.

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As a long-standing Salesforce implementation partner, we specialise in connecting AI, data strategy, and innovation with practical business needs. By leveraging tools like Agentforce and collaborating with industry leaders like Druva and Boat Bike Tours, we continue to deliver impactful, results-driven solutions.

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Looking ahead: Join us next time

The success of this event sets the tone for future editions. We’re planning to do more Business Challengers events, with even more opportunities to learn, connect, and explore innovative solutions.

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Whether your focus is on improving customer experiences, enhancing operations, or embracing AI, Gen25 is here to help you turn challenges into growth opportunities.

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‍Special thanks to Salesforce, Druva, Boat Bike Tours, and all our attendees for making this event a success.

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What is the challenge you're facing? Let's talk, contact us!

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